Optimize Your B2B Manufacturing Operations
Balance cost, quality, speed and flexibility to drive overall business performance with a platform built to support B2B manufacturing operations.
Manufacturing operations leaders have a critical role in ensuring that their org’s B2B eCommerce solutions and B2B sales operations are efficient, scalable and aligned with business strategy. Not doing so can cost them both customers and sales.
Today, optimizing operations for B2B eCommerce requires the right technology. Aleran’s commerce platform helps you streamline critical day-to-day processes and workflows to maximize efficiency, reduce waste and increase productivity across all areas of business. That starts with eliminating manual data entry with automation, digitizing and automating outdated workflows, and using real-time data insights to increase agility and manage costs.
How will Aleran help you achieve your operational goals?
1. Optimizing Processes
Aleran helps your organization optimize many of the B2B eCommerce processes that are essential for success in today’s fast-paced, competitive B2B sales landscape. Built for B2B businesses, the Aleran digital commerce platform allows you to create and personalize secure and PCI-compliant self-service eCommerce sites and customer portals with online and mobile ordering, flexible pricing frameworks, plus the ability to manage all your sales, and sales channels, in one place.
- Integrate ERP, CRM, PIM, WMS, 3PL and more to connect your business systems and get critical data insights including KPIs
- Ensure compliance standards with secure payments and sales processing across all of your systems
- Launch new channels and manage all of your partners through a single Aleran instance
- Eliminate manual data entry and automate key business processes like CPQ and other workflows through self-service customer portals
- Reduce call center costs with customer portals
- Enjoy low maintenance costs and low barrier to entry
- No downtime with cloud-based SaaS
2. Supporting Growth Goals
Aleran helps your sales team work smarter, not harder – eliminating email sales orders, automating critical day-to-day functions like CPQ and customer service inquiries, instantly creating shoppable PDF catalogs, and more. This allows sales teams to focus on growing revenues and nurturing strategic customer relationships – rather than spending valuable time on repetitive tasks.
- Drive conversions with self-service portals where customers can easily find products, place orders and reorders, and manage their accounts without needing to contact a sales representative
- Create custom digital storefronts and shoppable catalogs with search engine optimized drag-and-drop templates to launch new products and campaigns quickly and easily
- Get automated product recommendations with Aleran’s cross-sell, and upsell engine
- Improve SEO and sales efforts by making products searchable and shoppable with the power of Aleran AI
- Implement custom discounts and price promotions tailored to different audiences
- Provide secure and reliable checkout process to build trust with customers, making them more likely to complete a purchase
- Allow multiple payment options including credit terms, purchase orders, and invoicing to ensure customers complete transactions
Integrate web analytics to get valuable customers insights and key metrics that can fine-tune your marketing efforts in real-time
3. Reducing Costs
Aleran’s digital commerce platform helps lower operational costs through automating manual processes and admin tasks, eliminating data silos, increasing productivity and allowing your organization to enjoy higher margins and pass on competitive pricing to your customers.
- Maximize customer lifetime value through upselling, cross-selling and fostering long-term relationships
- Use automation to streamline critical processes and standardize onboarding, support and more across all customer segments
- Reduce or eliminate manual data entry
- Use data to optimize resource allocation, reduce time-to-revenue and streamline customer success workflows for efficiency
4. Increasing Customer Satisfaction
Efficient B2B eCommerce operations make for happier buyers. From better responsiveness, to faster delivery of products and services, Aleran helps you meet your customers’ needs better – with flexible and personalized, self-service digital experiences.
- Manage past orders
- View order history
- Access invoice and order status
- Request quotes for customizable products
- 24/7 support with customer portals
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