Top 3 ways to simplify and shorten the B2B sales cycle

by Alex Sayyah | Oct 28, 2024 | Aleran In the News, B2B eCommerce, Manufacturers, Salespeople

Top 3 ways to simplify and shorten the B2B sales cycle Today, B2B buyers are researching, communicating and purchasing online more than ever before. By 2025, Gartner estimates that 80% of B2B sales interactions between suppliers and buyers will occur on digital...

Creating B2B E-Commerce Experiences that are Intuitive, Customized and Effortless

by Alex Sayyah | Feb 16, 2022 | B2B eCommerce, OneMart

Today’s demanding B2B buyers are looking for e-commerce interactions that mirror their experiences as B2C consumers, which means shopping experiences that feel intuitive, customized and effortless. However, personalizing for B2B e-commerce requires a very different...

Why Vertical Marketplaces Are the Future of B2B e-Commerce [2022]

by Alex Sayyah | Dec 10, 2021 | Marketplace

By 2024, B2B online marketplaces are predicted to account for 30% of all digital B2B sales. In the last decade, much of this market growth has been driven by significant, horizontal marketplaces that seek to offer something for every possible audience. Amazon, eBay,...

4 Reasons to Migrate from Monolithic eCommerce to Headless e-Commerce

by Alex Sayyah | Dec 6, 2021 | B2B eCommerce, Headless eCommerce

Headless e-Commerce is having a moment. Businesses have grown wary of becoming overly reliant on products and services that trap them into a specific ecosystem. These “monolithic” e-Commerce providers bundle everything together, so you’re effectively stuck with a...

The M-Commerce Market in 2022 – What Are the Benefits and Differences?

by Alex Sayyah | Nov 29, 2021 | B2B eCommerce

When was the last time you were at the grocery store getting ready to pay, when the check-out line crawled to a halt because the person in front of you busted out their checkbook to pay for their items? Chances are the sighting of a check being written out in the wild...