The market-shaping events of 2020 and 2021 have impacted B2C retail trends enormously, especially with the huge transition to online selling and buying. According to Nielsen, omnichannel shopping grew 50% in 2020. With consumers awash in digital technology (mobile...
From misusing data, to launching copycat products, to holding “monopoly power” over sellers — recent reports about Amazon are detailing the increasingly fraught relationship sellers are experiencing with the marketplace giant. Labeled “the gatekeeper of...
2021 has been a turning point year for many wholesale distributors, as customer demand for streamlined digital commerce reaches new heights amidst the landscape changes driven by Covid-19 business and supply chain disruptions. As the wholesale distribution model...
Make no mistake: today’s B2B buyers want all of their online shopping experiences to reflect the convenience and ease of a B2C transaction even when buying B2B. With customer experience a top priority for B2B decision makers, a recent McKinsey survey revealed that...
We checked in with Aleran CEO, Alex Sayyah, to hear a bit about his approach to management, what he sees as Aleran’s competitive edge, and how he’s been balancing work and home life over the last year. What do you think differentiates Aleran in the B2B and B2C...