Integrations
Sync your commerce operations, automate business processes, share critical data, and unify all of your sales channels.
Connect Your B2B Digital Commerce Platform with ERP, CRM, WMS, 3PL and More.
By 2025, Gartner expects 80% of B2B sales interactions between suppliers and buyers to occur in digital channels.
To succeed in this rapidly evolving, crowded B2B landscape, integrating your commerce platform with payment, analytics, marketplace and other essential systems like CRM, ERP and WMS is mission critical.
Aleran offers a full suite of powerful APIs built on an open and serverless architecture to give you more control over your commerce solution, so you can automate processes, scale faster and streamline operations in real-time.
Aleran Integration Technologies
Grow, automate and scale your business quickly and easily – without a heavy IT lift.
REST API
Gain custom commerce solutions when you integrate Aleran into 3rd-party systems with our REST APIs.
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Import and Export
Quickly and easily perform data imports and exports to review data offline or for one-time updates with other systems.
Headless Commerce
Headless commerce allows you to create personalized customer experiences without disrupting your backend system so you can support multiple websites, scale easily, and deploy anywhere.
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Top B2B Integrations for Manufacturers
ERP
Enterprise resource planning systems provide the essential business processes needed to run a company. This can include services related to finance, HR, manufacturing, procurement and supply chain.
Customer-specific pricing and promotions
Customer data syncs
Fulfillment cycle info (order status; tracking)
Real-time inventory status; warehouses levels
Connection to reseller and distributor partners
CRM
CRM software systems help you manage customer relationships and integrate closely with your ERP to give you a 360-degree view of your customer.
Lead management
Activity-based customer segmentation
Customer interaction tracking
Reporting for order data, pipeline and website activity
Personalized customer engagement across all touchpoints and channels
Digital Commerce & Marketplace
Online retail
Digital products
Online services
Online marketplaces
WMS & Inventory Management
Barcode and RFID scanner compatibility
Real-time data streaming
Inventory location recommendations
Picking and packing options
Product tracking
Integrating Aleran With Your Current Stack
Phase 1: Listening & Project Scope
During this phase, our experts take the time to understand your company’s unique business needs and suggest a go-forward strategy for streamlining operations. This process includes taking a detailed look at your technology stack and 3rd party applications to understand how Aleran can best unify your systems and partners.
Phase 2: Integration Architecture
During this phase, our experts take the time to understand your company’s unique business needs and suggest a go-forward strategy for streamlining operations. This process includes taking a detailed look at your technology stack and 3rd party applications to understand how Aleran can best unify your systems and partners.
Phase 3: Implementation & Onboarding
When you make the switch to Aleran, we do everything we can to make your migration as painless as possible, requiring minimal input from IT. When you migrate to Aleran: we transfer your historical data, we train your agency or team members, and we guarantee zero interruptions in technology. During this phase, you may review and test the environment and add or remove features prior to launch.
Phase 4: Launch & Support
Go live and start seeing results across all B2B sales channels, including direct sales, eCommerce and marketplaces in a fraction of the time it takes to implement other commerce platforms. Aleran provides ongoing support with its 24/7 customer care approach.
Integration Case Study
Inventory Management Integration to Scale Manufacturer’s Sales
New York-based MMS Distribution knew they needed a way to scale their sales – fast.However, due to outdated software, manual sales order entries, and insufficient integration, the sales process was time-consuming and prone to errors. MMS Distribution turned to the combination of Cin7 Omni and Aleran to manage its inventory better, automate sales order management and accelerate selling efforts across all of its sales channels.
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