Sales Acceleration for B2B Businesses

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Make Selling Simpler, Faster, More Effective

 

In B2B, sales cycles are lengthy and more complex than B2C, with larger transaction values, higher sales volumes, and a greater number of stakeholders involved in purchasing decisions.

Sales acceleration tools and strategies can help shorten these cycles, leading to quicker revenue generation and improved cash flow.

Aleran’s digital commerce platform solutions give you the controls you need to consistently achieve your revenue targets and increase the effectiveness of your sales teams.

 

Why Does Sales Acceleration Matter?

Sales acceleration solutions play a critical role in increasing operational efficiency, shortening B2B’s notoriously lengthy sales cycles, and boosting conversion rates and revenues.

Enable Teams with the Right Tools

Sales acceleration solutions are designed to streamline and expedite various stages of the sales cycle. By automating repetitive tasks, providing real-time data insights, and facilitating seamless communication, these solutions contribute to a more efficient and faster sales process.

Reduce Sales Cycle Length

Save time, create new efficiencies and close more deals when you orchestrate and manage orders from a single view. Live insights and business intelligence also provide real-time visibility into product, inventory, performance, productivity and coverage to enhance the overall effectiveness of the sales process, leading to shorter B2B sales cycles and higher conversion rates.

Improve Revenue Growth

Segment customers by behavior, including purchase history, to create personalized offers and engage buyers at the right time and place – increasing the likelihood of successful transactions. Sync your commerce operations and unify your sales channels via API integrations for even more actionable data points and cost-effective sales strategies.

A Sales Acceleration Success Story

Manufacturer Accelerates Sales with Aleran

New York-based MMS Distribution knew they needed a way to scale their sales – fast.

However, due to outdated software, manual sales order entries, and insufficient integration, the sales process was time-consuming and prone to errors. MMS Distribution turned to the combination of Cin7 Omni and Aleran to manage its inventory better, automate sales order management and accelerate selling efforts across all of its sales channels.

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We knew we needed a holistic platform to manage our inventory better, automate sales order management and accelerate our selling efforts online and across all our sales channels…Aleran has allowed us to do just that.

MATTHEW STERN
Chief Sales Officer, MMS Distribution

Accelerate Sales with Aleran

Optimized Digital Presence

Create SEO-optimized websites, stores, catalogs and landing pages, and manage them through a single interface. Integrate with 3rd party apps to incorporate advanced lead scoring and prioritization features.

Better Buying Journeys

Tailor communications and offerings based on individual customer preferences and behaviors. Log-in for self-service portals and personalize content according to user role and need (e.g. order status, product assortment, prices, shipping and more). Streamlined search feature, automated quoting, custom promotions and more.

Tools for Automation

Automated workflows and planning tools like self-service quoting and ordering, customer onboarding, request for quote, order approval, and others help reduce time-wasting and repetitive tasks so you can sell more.

Increased Scalability

Get faster, more agile software application builds on our extensible framework that requires little to no code. Allow for speedy, cost-efficient expansion onto new sales channels and grow alongside your business, ensuring that sales processes remain efficient and effective even as your organization expands.

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