From climate crises and geopolitical conflicts to pandemics and trade wars, disruptive and market-shifting influences are once again forcing the manufacturing industry to react and adapt, accelerating shifts to digital commerce and their overall operations. Now, as a...
When we think about sales success for modern B2B manufacturers, we often think first of e-commerce, digital commerce or the platform responsible for facilitating online ordering and purchasing. In reality, though, B2B manufacturers rely on a number of disparate but...
I was recently a guest on the B2B Agility podcast with Greg Kihlstrom talking about the “amazonification” of B2B commerce. Our conversation was wide-ranging, but we generally explored some of the ways B2B companies are going to need to adopt B2C principles in...
Your guide to mastering multi-channel B2B manufacturing sales At Aleran, one of our core value propositions is seamless integrations that speed ROI. Now, with our new listing in the SAP® Store, we're able to sharpen that promise even more for our customers....
What makes an effective sales order management platform? As consumers increasingly embrace omnichannel commerce experiences, the need for an effective sales order management software platform to help manage orders, accounts, and reps will be a critical piece of...
Today, increasing commissions isn’t the only way to incentivize reps looking to improve their sales performance. Modern sales tools like revenue intelligence (RI) provide organizations with crucial insights into their people, territories and revenues -- learnings that...
Our sales up almost 10 percent! We spoke with the president and founder of The Street Brands, Joe Hertig, about how partnering with the Aleran SaaS platform has changed his business for the better. With about 30 years of experience and 3,000 retailers, the Street...
The 2020 holiday season has thrown a curveball at the way many small businesses buy and sell. But while the shift to e-commerce this year has been remarkably swift for consumers, some manufacturers, vendors, resellers, reps and rep agencies are still struggling to...
My Reps love it, and I love it. Aleran makes us money! For the last 50+ years, J. Brandes has been a leading wholesaler in the fashion, gift & home space, maintaining a growing showroom for retailers and vendors in the Dallas Market Center. We spoke with VP, and...
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