Multi-Storefronts
Create multiple digital storefronts with unique themes, products, categories and pricing – all managed through Aleran.Talk to Expert
Flexible, Customized & Scalable Digital Buying Experiences
Multi-storefronts help you better serve your diverse B2B customer segments while expanding your business and growing revenues. Offer customer groups tailored pricing, discounts, product catalogs and more to enhance their B2B buying experience and streamline your sales process.
Easy Storefront Creation
Use the sitebuilder feature to select page templates and easily customize with unique branding, logos, color schemes and design layouts
Custom Content
Customize content for each storefront, like product descriptions, images and promotional banners, to match the preferences of different customer segments
Catalog-Embedded Buying
Transform PDF catalogs, brochures, line cards and more into dynamic, shoppable and secure eCommerce sites
Product Lists & Catalogs
Display different product lists and catalogs to different customer groups, regions, or market; offer related products to display for each segment
Pricing Lists & Promotions
Set different pricing strategies for each storefront, including customer-specific pricing, bulk ordering, tiered pricing, promotions or regional pricing models
Checkout
Customize checkout flows for each storefront, including payment methods, shipping options, and checkout fields
Payment Gateway
Select different payment gateways and methods for each storefront; support different currencies, tax rules, and comply with local regulations
Permissions
Assign roles and permissions to team members to grant access for specific functions
Enter New Markets & Target Customers – Without Starting from Scratch
Customize by Segment
B2B customers have diverse needs. Multi-storefronts allow you to create tailored experiences and markets by segment or tier, providing your customers with the most relevant product selections, pricing and content.
Personalize Pricing
B2B pricing is complex. Multi-storefronts accommodate B2B’s more complicated pricing levels and allow you to offer personalized pricing, discounts and product catalogs to your customers across segments.
Localize Storefronts
B2B sales often occur across different regions, languages, currencies and regulatory requirements. Multi-storefronts enable businesses to create localized storefronts that cater to the specific needs of each region, improving the overall customer experience and compliance.
Target Marketing Efforts
Different storefronts can support individualized marketing strategies and campaigns, making it easier to manage and measure the success of targeted efforts. Run a promotion for one customer segment without affecting others.
Expand into New Markets
Enter new markets and expand your product offerings as your business grows. Multi-storefronts are a scalable solution that supports your business growth without disrupting existing operations. Quickly and easily add new storefronts to address new customer segments or markets.
Improve Sales Channel Management
Many B2B companies sell through distributors, resellers, or direct sales channels. Multi-storefronts allow businesses to manage these channels more effectively by offering each audience a tailored experience, ensuring consistency across pricing and product availability. Managing multiple storefronts from a single backend also reduces operational complexity and allows you to centralize tasks like order processing, invoicing, customer service and more to improve your organization’s overall efficiency.
Ready to Set Up Shop?
Multi-Storefronts are a powerful tool for supercharging B2B sales and implementing effective customer segmentation.
Request a demo
Resources
GUIDE
B2B eCommerce Solutions for Manufacturers: Your Comprehensive Guide
February 19, 2024
WEBINAR
How to Launch B2B eCommerce for Manufacturers
February 19, 2024
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