Guides, ebooks and White Papers
The Top 7 eCommerce Roadblocks for B2B Manufacturers
According to a recent survey of manufacturing businesses by DigitalCommerce360, COVID-19 has quickened the pace of eCommerce adoption for many B2B manufacturing businesses, with 98% of manufacturers reporting they have established or have a plan for establishing a...
Streamline the B2B Buying Journey with OneMart
Make no mistake: today’s B2B buyers want all of their online shopping experiences to reflect the convenience and ease of a B2C transaction even when buying B2B. With customer experience a top priority for B2B decision makers, a recent McKinsey survey revealed that...
CEO Chat – Talking to Alex Sayyah
We checked in with Aleran CEO, Alex Sayyah, to hear a bit about his approach to management, what he sees as Aleran’s competitive edge, and how he's been balancing work and home life over the last year. What do you think differentiates Aleran in the B2B and B2C SaaS...
3 Tips for Navigating the Changing Distribution Landscape
From the impacts of digital transformation, to increasing competition, to a more demanding B2B customer, any wholesale distributor can tell you: the landscape is changing. Today, distributors face having to adjust some of their time-honored strategies to keep their...
Driving Sales Performance with Revenue Intelligence
Today, increasing commissions isn’t the only way to incentivize reps looking to improve their sales performance. Modern sales tools like revenue intelligence (RI) provide organizations with crucial insights into their people, territories and revenues -- learnings that...
3 Quick & Effective Ways to Drive ROI with Online Catalogs
As B2B sellers look for new ways to drive sales and expand their reach, the online catalog has emerged as an effective, multi-functional tool that can reduce overhead, measure engagement, and grow revenues -- all while satisfying the demands of today’s savvy and...
Big Learnings as Trade Shows Go Virtual
Touted as the most influential tech event in the world, for the last 50 years CES has been a showcase for breakthrough technologies and global innovation in every part of the tech sector. This January, in the face of a still-raging global pandemic, CES went fully...
Self-Service and B2B’s Digital Future
More than ever, the modern, digital-first B2B customer expects their B2B e-commerce experiences to mirror their experiences as consumers. That means speed, price transparency, personalization, seamless omnichannel experiences, and increasingly -- self-service at...
Customer Spotlight: Talking with Joe Hertig, President/Founder, The Street Brands
Our sales up almost 10 percent! We spoke with the president and founder of The Street Brands, Joe Hertig, about how partnering with the Aleran SaaS platform has changed his business for the better. With about 30 years of experience and 3,000 retailers, the Street...
2020: 6 Silver Linings From an Unpredictable Year
Most of us are understandably looking forward to a new year (and a new vibe), as 2020 draws to a close. But as we turn our collective focus to what 2021 might bring (hint: e-commerce is still poised for dominance, having crammed about 5 years worth of growth into 9...
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