Your guide to mastering multi-channel B2B manufacturing sales At Aleran, one of our core value propositions is seamless integrations that speed ROI. Now, with our new listing in the SAP® Store, we're able to sharpen that promise even more for our customers....
Top 3 ways to simplify and shorten the B2B sales cycle
Top 3 ways to simplify and shorten the B2B sales cycle Today, B2B buyers are researching, communicating and purchasing online more than ever before. By 2025, Gartner estimates that 80% of B2B sales interactions between suppliers and buyers will occur on digital...
What is manufacturing CPQ? And why do manufacturers need CPQ?
Configure, Price, Quote (CPQ) solutions are mission critical for today's modern manufacturers selling to B2B buyers. The benefits of CPQ are critical for manufacturers today to sell more and scale as B2B buyers increasingly expect the same types of expedited and...
3 Steps to Optimize Your Engineer-to-Order (ETO) Sales Process: it Isn’t as Complex as You Think
We regularly hear the same thing from Engineer-to-Order (ETO) manufacturers across industries like aerospace, construction, industrial machinery and custom equipment: We make and sell complex products based on unique customer specifications, so a digital commerce or...
Boosting manufacturing sales with customer experience
Watch Video Our team at Aleran recently sat down with Kurt Dressel, an independent industry consultant specializing in B2B Commerce. He and Tarak Patel, VP of Product at Aleran Software, discussed how manufacturers can take advantage of digital technologies to...
How to launch B2B eCommerce for manufacturers
Watch Video Our team at Aleran recently sat down with Kurt Dressel, an independent industry consultant specializing in B2B Commerce. He and Tarak Patel, VP of Product at Aleran Software, discussed how manufacturers can take advantage of digital technologies to...
eCommerce for manufacturers: how to avoid channel conflicts
Is the fear of upsetting the relationship with your distribution and retail partners keeping you from committing to and launching eCommerce for manufacturers - and limiting sales growth? If so, you aren’t alone. I hear this often when connecting with manufacturing...
The Complete Guide to B2B Ecommerce for Distributors
Boost Your Business: An Expert Guide to B2B Ecommerce Platforms for Distributors The B2B eCommerce landscape is expanding at an exponential rate, with sales projected to exceed $3 billion in the US alone by 2027 (Forrester Research). This rapid growth signals major...
How Digital Catalogs Improve Sales in B2B eCommerce
In the rapidly evolving digital era, the traditional B2B landscape is undergoing a profound transformation. This metamorphosis is notably driven by Aleran’s innovative shoppable digital catalogs. Seamlessly blending efficiency and customization, these catalogs offer...
It’s Time to Digitally Transform Your B2B Organization
Ready for Aleran to automate and digitize your business operations?